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This site states the following, "We are manufacturers of a high quality range of clothing designed specifically for the tourism industry game reserves, hotels, lodges, curio shops, duty free stores, etc." We noticed that the web site also stated " We have a varied client base throughout South Africa and neighbouring countries such as Zambia, Zimbabwe, Botswana, Namibia, Swaziland, Tanzania and Mozambique." It also stated " Our speciality is to provide Personalised Identity styles and designs for each clients requirements. Bull; Ranger uniformssafari wear,." The header had Corporate as the highest ranking keyword. It was followed by Safari, Outdoor, and Uniforms which isn't as ranked as highly as Corporate. The next words the site uses is T-Shirts. Printing was also included and will not be understood by search parsers.